There are two important aspects in a business: getting customers and managing these customers. These skills are distinct and completely different from each other which mean that they must be treated differently.
Once your salespeople were able to get an account, there must be a team of people which will help in retaining and developing these accounts. Good management of these accounts can be one major tool in increasing the revenue of your business.
If you are the executive of operation or of marketing, you must have realized that it is a must that an account management is set up so that customers will be given a full time focus. Continue reading