Tag: Marketing

Marketing Strategy for Microsoft and Windows 8

In today’s competitive world, companies must exert hard work and proper plan in order to become triumphant in an industry and exert effort even harder to retain that success.

Every component of a company must be as effective and efficient as possible to make sustainable competitive benefits. This involves marketing strategies.

This must be created and implemented to use business strength to take benefit of the possibilities that the business has indentified, while securing it from a number of outside threats.

One of the companies that have been very successful in doing that is Microsoft Corporation. Knowing what marketing strategy was used by this Company will help you to reach the peak of business success. Continue reading →

Marketing Strategy of Apple Company

Apple which is one of famous brand of electronic product dizzy does have many advantages. Apple Inc which is better known as apple computer Inc does have a lot of manufacturing various types of computer-related products. Some kinds of apple’s products are such as iPhone, iPod, and various types of computer Macintosh.

Apple first product launched was apple I, followed by Apple II and Macintosh, as well as many other types of new products. As we know that the apple until now a creator of various kinds of electronic products that have the highest number of consumers in the world. That is why, to learn more about strategy marketing of Apple could be information that is interesting to observe. Continue reading →

Marketing Strategy of Starbucks Cafe

Studying more about marketing strategy of Starbucks will teach us to be successful to apply principle to always try on big business.

Starbucks itself is an icon of the history of a company because it had been a model for other businesses. The history of Starbucks is perfect illustrated by the success of the franchise business. Many things of Starbucks’ support both businesses small and large businesses, such as food.

A successful food business today is mc Donald. Starbucks here begins with a vision, followed by the final stage. Even success cannot be separated from Starbuck’s vision and continue to make many new innovation although they have succeeded. Continue reading →