Financial Strategy of Samsung

Samsung, before becoming an electronic giant, was originally involved in trading business. Way back in 1938, the company is just composed of few employees and led by a young entrepreneur.

But with the passage of time and introduction of various developments, it had become more established and stable.

Samsung has been into diverse and complex roads in the industry and its humble beginning has been its foundation towards establishing a famous name in the electronic industry.

Another remarkable moment that takes a big part of its success is establishing companies all over the world. This helps Samsung to start competing in hardware and telecommunications industry. Continue reading

Financial Strategy of Facebook

The financial strategy of Facebook is truly significant due to the helpful benefits that it provides. The presence of this financial strategy needs a continuous managing of people who are in-charge of it.

In business, it is significant that you and your employees have an idea about the issues that you often encounter as well s in using efficient techniques that will provide a good result. In this case the financial strategy of Facebook is truly needed especially since they are a social media business.

Facebook is one of the most popular social networking sites that have millions of users around the world. It is not just a simple or ordinary social networking online business because it can provide a lot of benefits that will surely help not only the people but also for the company. Facebook is the most popular and most visited social networking site. Continue reading

What is Return on Brand Equity?

A lot of individuals start and establish organizations for different reasons. One of the most common reasons is “to make a lot of money.” But in the case of a non-profit organization, their reason is “to grow and enhance the cause.” The main reason of people who are inclined in the financial industry is to improve Return on Equity (ROE).

Return on Equity is also referred to as Return on Investment (ROI). However, a lot of business owners who still do not have enough understanding about what Return on Equity truly means. Business owners like you should have enough knowledge about Return on Equity. This way, you will be able to get a lot of benefits from what you possess.

The only way to achieve this goal is to increase your knowledge and understanding about this matter. Basically, Return on Brand Equity is net income divided by investment or equity. It does not get any simpler than that. However, the question is how Return on Brand Equity is derived. Well, there are three components that derive ROBE (return on brand equity). Continue reading

Financial Management for Marketing Managers

The capital equity is investing money in contrast to the debt capital. This is not being repaid to investors like the normal flow in businesses. In purchasing a company’s share of stock, there is a risk capital that is at stake.

The computation of the value of the capital equity is through estimating the current market value of what the company owns which then the total will be subtracted in all of the liabilities that the company has.

When viewed on a balance sheet the equity capital can be found as stock holders or owners equity. This is also called as share capital or equity financing.

In every business making, the right strategy is necessary in order to prosper. Measurements are important especially in dealing with the flow of the market. This provides companies an idea on how they will handle things around to be more competitive to other businesses. Continue reading

Marketing Strategy of Online Banking

The advent of internet technology has opened a lot of opportunities in many sectors and industries in the world. Banking industry can explore techniques and strategies that they can use on the cyberspace that will support and enhance the bank’s generally marketing objectives. It helps the bank to improve awareness to their target audience.

Internet banking is considered as a competitive field. This gives a lot of clients to transact without the need to go to the bank personally. Online banking is now becoming as one of the newest options of busy people who don’t have the time. Marketing strategy of online banking is also very significant.

One aspect of marketing strategy of online banking is security. This is very essential for any client. In order to give the client peace of mind, security is an essential marketing strategy that the bank should focus. Be sure that customers will have a place for their personal data and information to be stored. Clients will never put their money in a place where in their information can be hacked. Continue reading

Marketing Strategy of Bank of America

Marketing strategy of Bank of America is considered as one of the most effective in the world of banking. They have opened their door to social network. This is a site applicable for small business proprietors to become an affiliate of Small Business Online Community, wherein they can share their remarkable stories and become more interactive. This marketing strategy of Bank of America has attracted a lot of clients and customers.

This is an online community like LinkedIn, wherein the business information like annual revenue, website and location, as well as other information is being shared online. As you know, one of the main objectives of this website is to permit Bank of America to become a great resource intended for small businesses. These profiles can be shared, and information will be increased, as well.

This marketing strategy of Bank of America started in 2005. They have analyzed and concluded that the web site will give them the opportunity to reach a wider audience. The internet is one of the most powerful tools to make people aware, so they make sure that through this website people will able to become closer to them. Continue reading

An Excellent Way to Conduct Sales Forecasting Method

Sales forecasting is one of the time consuming and difficult stages in writing a business plan.

This can become even more difficult when it is your first time to write a business plan and you do not have any previous sales to guide you. Sales forecasting methods are one of the key features to the success of your business.

It is very important to develop your business reports and goals so that you have something to turn onto if things went wrong.

The first sales forecasting method in a business plan is identifying your market. Begin with searching your competitors in the same geographical base with the same customers. Continue reading